Louisiana Children’s Museum

StudioMatthews_LCM_08 2
A new brand for a beloved 30-year-old New Orleans institution. Children’s artwork takes center stage in signage, interpretation, and donor recognition throughout a new indoor/outdoor site.
Project
Louisiana Children’s Museum
Location
New Orleans, Louisiana
Year
2019
Team
Principal: Kristine Matthews
Project Lead, Phase 1: Cassie Klingler
Project Lead, Phase 2: Nicole Fischetti
Project Manager, Phase 1: Jami Halse
Project Manager, Phase 2: Amy McHorse
Partners
Architect, Landscape Architect: Mithun
Fabricator: Solomon Group
Photography
Sara Essex Bradley, Nicole Fischetti
Categories
Branding, Donor Recognition, Wayfinding

When our team first toured the original Museum, we visited their creative workshop space for kids, and were blown away by the incredible art, drawing and sculpture on the walls. From the museum staff we learned how important it is for kids’ learning and self-esteem to not just provide them with opportunities to draw, paint and create, but also to display and celebrate that work. So it made perfect sense to incorporate authentic children’s drawings—created at the Museum—in the new brand and throughout the new indoor/outdoor site in City Park. Each drawing is credited to the budding child artist.

Throughout our three years of work on this project, our team collaborated closely with the museum and with architects Mithun to create an environment that inspires both children and adults. We look forward to this site serving multiple generations for many years to come.

Awards
Communication Arts 2020 Design Annual, Award of Excellence
Core77 Design Awards 2020, Visual Communication Notable Award
SEGD Global Design Awards 2020, Placemaking and Identity Honor Award
StudioMatthews_LCM_01
StudioMatthews_LCM_05 StudioMatthews_LCM_06
StudioMatthews_LCM_04
StudioMatthews_LCM_02 StudioMatthews_LCM_03
StudioMatthews_LCM_07
LCM_StudioMatthews_13 StudioMatthews_LCM_14
StudioMatthews_LCM_15
StudioMatthews_LCM_10 StudioMatthews_LCM_09
StudioMatthews_LCM_16
StudioMatthews_LCMBranding_05 StudioMatthews_LCMBranding_04
StudioMatthews_LCM_17
StudioMatthews_LCM_18
StudioMatthews_LCM_19