Cooper Hewitt
―Give Me a Sign
Project Lead: Marta Bernstein
Designers: Jessica Cooper, Eli Kahn
Illustrator: Daniel Robinson
Project Manager: Meg Graham
Housed in the Cooper Hewitt, Smithsonian Design Museum in New York City, “Give Me a Sign: The Language of Symbols” was an exhibition that delves into the profound impact of the 1972 Symbol Sourcebook: An Authoritative Guide to International Graphic Symbols by Henry Dreyfuss, an industrial designer. The Sourcebook compiles a universally-recognized collection of symbols by means of crowdsourcing.
In response to the nature of Cooper Hewitt’s historic Carnegie Mansion, as well as a nod to the gridded structure of the Symbol Sourcebook, a freestanding modular framework was employed for organizing content as well as providing a welcome contrast against the ornate walls.
While learning the history of the Symbol Sourcebook, visitors are encouraged to consider where symbols are encountered in everyday life, view the different forms symbol sets can take, learn what goes into the making of a recognizable symbol and produce their own intended for a contemporary Symbol Sourcebook of 2024.
SEGD Jury Comments:
“The restrained use of color, maker aesthetic, and playful moments create a visually appealing and engaging experience. The tactile approach allows visitors to stop and contemplate what could be an overlooked detail. I wish I had seen this in person!”
“This exhibition’s success lies in its ability to achieve a remarkable impact with minimal resources. Its simplistic yet effective modular system, coupled with engaging forms of interactivity and inventive concepts, culminate in a unique visitor experience.”
365: AIGA Year in Design, 2024
SEGD Global Design Merit Award, 2024