London 2012 Olympics
Client: Olympic Delivery Authority, London, England
Design of an interactive road show and series of mobile exhibitions which rolled out across London. Displays were designed to collect comments and opinions about the London 2012 Olympic Park development from the ethnically diverse boroughs that border the site. As the London 2012 Games are aiming to be the most sustainable Olympics ever, the road show was designed to travel entirely by bicycle power.
Design team: Kristine Matthews, art director; Mark Beever, David Grbac, Peter Clarkson, Clare Rohrsheim, designers. (thomas.matthews)
Photos: Amy Scaife